Cars and watches, they just go so well together. Racing is what got me into watches, to begin with. So, for me, having a racing watch is essential. A racing watch is inspired by motor racing heritage and technology. It
Back in March, we reported about the end of partnership between Porsche Design Group and Eterna. This came as the result of strategic realignment of Porsche Design Group. Today, we just got the news about the foundation of Porsche Design Timepieces
Strategic realignment of Porsche Design Timepieces The Porsche Design Group (Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG) and Eterna AG Uhrenfabrik, based in Grenchen, Switzerland, are ending their license agreement for the development, production and sale of high-quality watches.