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2009 started as a difficult year for everyone, but while established watch makers took the hits with dignity, younger brands where betting on their flexibility and agility to adapt to new economic realities. The Chinese ideograms for “crisis” is 危機, where 危 alone means “danger”, while 機 has also the meaning of “opportunity”. I’m looking [...]

Ever since I inserted the Google AdSense code into this website, I always had a lot of difficulty following the nature of ads that are syndicated by Google. A great number of ads are promoting websites that are specialized in selling counterfeited watches.
The Google AdSense back-end gives certain control to the web-master to filter out [...]

25th March 2009 – Today, on the occasion of the opening of the Basel Watch and Jewellery Show, Hublot and Wisekey announced a world “first” in the fight against imitations. The watchmaker has joined forces with the company “World Internet Security” with a view to taking radical steps to identify its watches electronically.
From now on, [...]

Since yesterday WatchPaper.com started running Google ads. As soon as we inserted the necessary code, there was an advertisement that caught our eye. It appeared on the page about anti-counterfeiting campaign at SIHH. It was a sad irony, a story about anti-counterfeiting had an advertisement of a website selling fake Swiss watches.
We immediately corrected the [...]

The Fondation de la Haute Horlogerie and the Federation of the Swiss Watch Industry has unveiled its anti-counterfeiting campaign at the Salon International de la Haute Horlogerie 2009:
The Fondation de la Haute Horlogerie and the Federation of the Swiss Watch Industry are joining forces to launch an international anti-counterfeiting campaign. Their objective is to inform [...]