It was earlier this month that Sujain Krishnan, the founder of Melbourne Watch Co. (MWC) shared a picture on Facebook of a cake with four candles, surrounded by watches. I could have used that picture to illustrate this story but I rather prefer returning to the first picture of an MWC pice that I posted here […]

Viqueria is a new Italian microbrand that will do later this year a Kickstarter fundraising for their debut collection, called Roma. Behind Viqueria, we find two friends and business partners, Nicolò Debenedictis and Omar Dimauro, who also founded 2DStraps in 2012. They make high-end straps using Italian leather and they now want to do more, […]

Omega is honouring Michael Phelps, the most successful Olympian of all times (28 Olympic medals, 23 of them gold), with a special, limited edition Seamaster Planet Ocean Chronograph in a daring colour combination of pool-blue and orange. The case is stainless steel with blue ceramic and orange rubber bezel inserts. The diving scale, along with […]

The latest model in the Longines collection is a re-edition of pilot chronograph from the 1930’s that the brand has recently purchased for their museum. They regularly revisit the collection of the Longines watch museum in Saint-Imier to find new inspiration from the 185-year history of the brand with the winged hourglass. Called the Avigation […]