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Opened on Christmas day in the Central District, the CORUM boutique is the first flagship store of the brand. Representing 40% of Corum’s turnover, the Far East market has grown quickly by double digit yearly increases since 2007. Hong Kong has thus become the place to be and a key market for the brand. A [...]

“All the good and beautiful things achieved by Men were built by their dreams..”
Bernard Moitessier, French navigator, La Longue Route
After having taken over the Latin American & Caribbean market in February 2009, Montres CORUM Sàrl now announces the new organization of an area with tremendous untapped growth potential. In order to give the [...]

“The prestigious key, which marks the Corum creations, opens the doors of time and is the best symbol of the work always more perfect and more complete”.
René Bannwart
La Chaux-de-Fonds, January 13, 2010
At a time when the brand celebrates several anniversaries, its founding father, René Bannwart, bows out. In the privacy of his family and to [...]

“…and the star-spangled banner that in triumph will wave…”
Francis Scott Key
After the takeover of CORUM USA LLC on October 1st, Montres CORUM Sàrl now announces the new organization of its US subsidiary: Antonio Calce remains President and appoints a new Executive Vice-President, Chief Operating Officer.
As of January 2010, Antonio Calce, Chief Executive Officer of CORUM [...]

An exceptional timepiece for the 50th anniversary of an iconic collection
For half a century the Admiral’s Cup collection has paid tribute to marine and sea enthusiasts. To celebrate this legendary model’s fiftieth anniversary, Corum has chosen to associate to this eminently sporty watch with an exceptional movement combining two of the most prestigious horological complications: [...]

With the Golden Bridge Lady, CORUM introduces a splendid and original interpretation of its legendary model. For the very first time, the famous mechanical hand-wound “baguette” movement is positioned horizontally in the case, delicately engraved to provide a stunning panoramic vision of the gear trains in motion.
Its mainplate and bridges are crafted in 18K gold [...]

Among a selection of forty timepieces, which had already been chosen from a first round selection of more than a hundred novelties launched on the Swiss market between September 2008 and December 2009, the jury has awarded our Ti-Bridge with the Second Prize for the Watch of the Year 2009 award. This competition, organized by [...]

2009 was definitely a creative year for CORUM with the launch of its second in-house movement and exclusive novelties. CORUM ends the year on a high note and unveils four exceptional timepieces for the Holiday celebrations. They illustrate CORUM’s long-term work to acquire expertise in high-end watch
movements. Two of them are equipped with a high [...]

OCTOBER 1st 2009 – Watchmaking brand CORUM has today signed the takeover agreement with immediate effect of Corum USA LLC, exclusive distribution agent of CORUM’s timepieces in the Northern American and Caribbean markets.
This acquisition is in line with CORUM’s global distribution policy and allows a stronger presence of the brand in the American market, whose [...]

On September 12th 2009, in Porto Cervo, Ben Ainslie, CORUM’s Ambassador, achieved a new victory by winning the Maxi Yacht Rolex Cup on board of the Alfa Romeo III boat. It is alongside Neville Crichton in Porto Cervo, Sardinia, that Ben won the first place in the Mini Maxi Racing category.
After having set a new [...]