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Yvan Arpa is setting the watchmaking planet on fire with the VOLNATOMIC, an explosive collection in which traditional Swiss watchmaking embodied through a self-winding movement, a Large Date Dubois Dépraz calibre and Concepto tourbillon play with the concept of forbidden territory and nuclear danger by adopting the famous black and yellow color codes. Warning: not [...]

Hublot’s partnership with the American skier Bode Miller has reached new heights with Bode winning a gold, silver and bronze medal in the Vancouver 2010 Olympics. “We couldn’t be more proud of Bode,” says Hublot CEO Jean-Claude Biver. “He has become part of the Hublot family and to see him achieve this historic feat is [...]

Jazz giant honoured by Oris Oris’ track record in producing limited edition watches is almost as distinguished as the track record of the man to whom Oris dedicates its latest jazz watch: Oscar Peterson. Regarded by many as the greatest jazz pianist of all time, his career and chosen instrument inspired the special design features [...]

The launch of the new Twenty-8-Eight collection of DeWitt is an inspired evolution of the brand, as it harmoniously integrates a more classical style and extremely pure lines and patterns into its unmistakably recognizable DNA: the imperial columns on the flanks of its case. Offering a subtle combination of character and refinement, the design of [...]

Brand enthusiasts and watch collectors had almost given up hope: the legendary Memovox, which had left an indelible mark on some of the brightest hours of the last 60 years, finally celebrates its comeback. Jaeger-LeCoultre waited until the first decade of the 21st century to issue a contemporary version of the Master Memovox, one of [...]

The saga of Outland continues… The new declination of the RSW Outland timepiece actually keeps the identical neo‐brutalism design paying homage to futurism, oblique architecture, the super computers and the first electronic musical instruments used in the first version of Outland. The novelty lays in the fact that the new model drops the theme of [...]

It only takes a glance to recognize the 1960s. This extraordinary period’s unmistakable look and feel lives on in the movies and the music, architecture and design we still admire today. German design from the 1960s reflects the era and stands apart in a world of its own, stylish in a retro-modern way, elegant and [...]

A statement of principle: less is more. Minimalism. Modern design. Function takes on form, and color is transformed into a subtle range of grays. The PanoMaticLunar XL. The quintessential understatement. The PanoMaticLunar XL presents the classic lines and look of the PanoMatic XL models in an understated, eloquent form. Set within the galvanized matt gray [...]

17 January 2010 – Today in Geneva, Hublot’s CEO Jean-Claude Biver, side by side with Ernesto Bertarelli, the president of Alinghi, unveiled the chronograph sporting the colours of the Swiss Defender of the 33rd America’s Cup. Swiss Made expertise was the toast of the hour this evening on the shores of Lake Geneva, as the [...]

Le Noirmont, November 2009 – The rainbow has always fascinated mankind. It has been considered as a path, a bridge between two distant points on Earth, or between the Earth and another world. Depending on the cultures, this bridge is crossed by gods, shamans, wizards, or legendary heroes. In the Bible, the rainbow represents the [...]