For the first year, Bertolucci highlights the Sport side of its Casual Chic universe by offering new pieces high in colours, fresh and elegant. A complement of universe that Bertolucci had to explore to follow your envies of relaxation and leisure.

The new Casual Chic Sport world lays emphasis on a strong look, functional, comfortable and easy-to-wear, with a touch of distinction to accompany elegantly your active wear and sportive moods.

Dedicated to those very special timeless moments like those spent relaxing on Mediterranean coasts, BELLA COSTA will become the ultimate accessory of your summer: colour, fun and a striking sporty look to go with the brand’s established watch-making expertise. Design and functions are blending into a sporty and fancy watch, easy-to-wear, easy-to-use. BELLA COSTA, with a twist given by its off-centred dial & bezel combination, is the new “impulse” to Bertolucci’s Casual Chic universe positioned at an affordable price to attract all free spirits out there as well as the younger generation.

Inspired by the Mediterranean spirit of Bertolucci, BELLA COSTA plays with colours and details in a trendy and functional look. The round stainless steel case is artfully animated with an off-centered opening, and the sporty minutes track becomes an original gradation of Arabic figures. It protects a strong dial, full of patterns and details. The progressive coloured flange underlines the dial décor inspired by the boats deck and a specific calendar date in Côtes de Genève revealed through a magnify lens.

BELLA COSTA adorns a strictly feminine look by dressing its bezel and its crown with tens of diamonds and a precious stone touch. The all black PVD coating execution reinforces its resolutely sporty appearance and gives it a profoundly modern look, strong and masculine. With its rubber strap, BELLA COSTA becomes the emblem of the new Casual Chic Sport universe of Bertolucci: modernity and function, fun and style.

As a graphic designer, I'm fascinated by the crossroads between technology and aesthetics. Horology is one of these crafts, where art and engineering come together to produce mechanical wonders that grace the eye. WatchPaper was born from the desire to create an online tool where I can share my passion for watches.